Best Hootsuite alternatives

Buffer schedules posts across social networks and includes an AI Assistant for drafting and repurposing captions, plus analytics and a link-in-bio page.

Best for: Solo creators scheduling across several platforms

Later is a social media planner focused on visual platforms, with a drag-and-drop calendar, feed preview, link-in-bio and AI caption writing.

Best for: Instagram-first creators planning a visual feed

OpusClip analyses long-form videos, picks highlight moments and reframes them into vertical short clips with captions, ready for TikTok, Reels and Shorts.

Best for: Repurposing podcasts and long videos into shorts

HeyGen generates talking-avatar videos from scripts, lets you create a digital twin of yourself and translates videos into other languages with lip-sync.

Best for: Creators and marketers localising videos into other languages

Canva is an online design platform with templates for social posts, thumbnails, presentations and video, plus AI features for generating images, text and quick edits.

Best for: Creators who need fast, template-based graphics

InVideo AI turns a text prompt or script into a full video with stock footage, voiceover, music and subtitles, which you can then edit with text commands.

Best for: Faceless YouTube channels and quick explainer videos